Our Vision

Greater London Properties has grown into one of the largest independent residential sales and lettings agencies in Central London—all thanks to the vision and efforts of its Director, Rob Hill.

Rob knew that there had to be a better way to help property market clients, and that sparked the beginning of Greater London Properties. To become the kind of agency those customers really needed, in such a complex industry, an estate agent needed to be a true specialist.

That meant being able to offer landlords and tenants in-depth expert advice, by being far more than just ‘good estate agents’. Rob had noticed that most agents in the area were good all-rounders, offering generalised information that sadly left gaps in the knowledge they delivered, omitting important factors about neighbourhoods and their properties.

His agents became connoisseurs of the areas they operated in, yet deeper still, of the individual properties that made up those communities.

Opening the first GLP office in Soho gave London property customers a chance to work with such connoisseurs. Five busy years later, and GLP moved into their first shop front property on Broadwick Street—which, to this day, is still the only property window in the Soho district.

In 2015, the business expanded into another shop front, this time in Bloomsbury, providing even more of the same finely-tuned service and meticulous detail; finding homes for couples, families and businesses across some of the most stunning and exclusive areas of the City.

Despite Lauren’s vast lack of experience in the estate agency market, her words ring true for every agency striving for success in their given marketplace.

That’s one thing Rob had no problem with. Never satisfied with standing still or providing the same type of service as everyone else, his vision was to create a loyal and energetic team in an industry renowned for high staff turnover— a team with unrivalled knowledge of the geography and properties of their locations.

That strategy became the basis of GLP and its continued growth and success. It’s why GLP is consistently considered to be the best independent service for local landlords and vendors, tenants and owners.

Working 24/7, across prime London real estate, the GLP family are always on hand to manage negotiations throughout the West End and beyond.

Both graduated from Liverpool Universities; Rob’s expertise in Urban Regeneration and Geography and Kate’s experiences in larger corporations leading her into predominantly marketing roles. It was only a matter of time before they combined to make this reputable force, complementing each other’s skills, and building a complete business model so tough to match.

You only have to scroll down their long list of exceptional Trustpilot reviews or read about their DOUBLE GOLD honour for sales and lettings as The Best Estate Agent in Central London to see what they’ve achieved. And that’s not something delivered lightly by The Best Estate Agent Guide, either.

It’s the kind of reassurance our clients need to know we’re not just a lot of hot air—it’s the proof of a system that works—beautifully—for everybody.